Business to Business (B2B)
MARKETING
B2B marketing hosts a plethora of challenges leaving marketing teams and sales teams at a divide. B2B marketing is oftentimes a very thankless role. When things are good, sales teams take the win. When things are bad, marketing takes the blame. This is a result of marketing expectations like; 1:1 communication, lead qualification, trade show and event support, product and value simplification having higher stakes than ever before.
The good news is… we’ve been there too and can help your team stay on the right track. Our account based marketing experts are here to support your team in building a pipeline of qualified prospects, from only the right businesses, keeping your sales team off your back. But knowing the complexity of most sales, we don’t stop there. From the talk of the town at trade shows to developing a global digital presence to simplifying your product offering without diminishing the value, our team is here to help!
Business to Business (B2B)
Opportunities
- Trade Show Retargeting & Audience Identification
- Stakeholder Audience Targeting
- Multinational / Multilingual Marketing
- Lead Generation
- Digital Transformation & AI
- Account Based Marketing (ABM)
- Sales Nurture & Support
- Educational Videos & Whitepapers
- Experiential Marketing